I was messing around on youtube and found a video that I still remember watching when I was 7 years old. I'm not a big fan of commercialism or marketing, but I think marketing may have had its pinnacle in 1992. To the me the greatest commercial I've ever seen is the original Be Like Mike Gatorade commerical from 1992. I can still remember sitting on the couch at my grandparents watching Indiana college basketball with my grandfather and seeing this commercial. I don't watch or play or pay attention to basketball, but for that one minute of the commerical I do want to be like Mike. So I think maybe me as a kid wanting to be like Mike is what a lot of people are feeling now in hope from Obama. The impact of Michael Jordan as a cultural icon definitely helped paved the way to where America is today.
I still think it has the best and cathiest jingle I've ever heard in a commercial, which is probably why I think it's the best commercial ad. Watching it now after all these years, it just has this joyful Americana feel to it.
Obama is president now and is looking to inspire a nation, but I bet him being an avid basketball fan in his heart wishes he too could Be Like Mike.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment